Buzz: The Makespace Blog

Emotion-Powered Design: The Affect Heuristic's Role in Branding, Web Design and Marketing

Mark Palmer

Web Design, UX / User-Experience , Social Media, Logo Design, Internet Marketing, Creative Design, Branding

Do you know that how emotions almost always beat logic to the punch when you’re making a buying decision? If you're nodding, you've unknowingly danced with the Affect Heuristic.

Top 10 Things To Consider When Redesigning Your Company Website

Mark Palmer

Branding, Web Design, Advertising, User Experience, Information Architecture, Discovery, Content, Local Marketing, Logo Design, Web Design, UX / User-Experience

Assuming you want your website redesign to be lit and not lame, follow these 13 imperative website redesign tips.