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Buzz: The Makespace Blog

A good user experience design can give you the right kind of reputation

Makespace Team

Advertising, Content, Information Architecture, Web Design, User Experience, Discovery, Social Media

Of course I’m not talking about you...but people are, as a whole, lazy. Don’t make them think. Don’t stress them out. Make their experience smooth, painless & downright fun.

When LinkedIn Ads Outperform Adwords

Makespace Team

Internet Marketing, Advertising, Reporting

Heuristics (“rules of thumb”) are a great place to start your internet marketing strategy, but they're no replacement for digging into the data.

Case Study: Ram Jack of Louisville - Search Engine Marketing

Makespace Team

Internet Marketing, Advertising, Reporting, Content, Search

Ram Jack knew that their web site could be a good source of leads; in fact, they knew that business leads from the web site were 3X more likely to close than other sources.