Years ago, people were skeptical about horseless carriages ("cars" for those of you born in the last 20 years). Something happened and it seems that we've become at least comfortable with the idea.
Have you looked at your lobby recently? So many of the firms I visit have invested tons of money to make sure their lobbies are impressive.
Of course I’m not talking about you...but people are, as a whole, lazy. Don’t make them think. Don’t stress them out. Make their experience smooth, painless & downright fun.